
Tamschick Media and space was invited to pitch a spatial experience for the Montblanc brand that would communicate the company’s history, the craftsmanship of pen making, and its core brand values. The central idea was deliberately simple: to translate the act of writing into space and place the visitor at the heart of the experience. Only through the visitor’s mark does the exhibition come alive. Through a series of interactive moments, information was gradually revealed, allowing visitors to explore and discover the exhibition in a playful and intuitive way.






Creative Direction - Charlotte Tamschick
Concept - Elisa Broß
Scenography and Architecture – Studio Kattendith
3D Artist – Riccardo Torresi
Tamschick Media and space was invited to pitch a spatial experience for the Montblanc brand that would communicate the company’s history, the craftsmanship of pen making, and its core brand values. The central idea was deliberately simple: to translate the act of writing into space and place the visitor at the heart of the experience. Only through the visitor’s mark does the exhibition come alive. Through a series of interactive moments, information was gradually revealed, allowing visitors to explore and discover the exhibition in a playful and intuitive way.